Self-Appraisal Templates by Role

Pick your role. Copy STAR examples calibrated to your seniority. Or let Impactly AI generate one straight from your weekly logs.

Software Engineer

Code quality, latency optimization, system architecture, mentorship — STAR examples from Junior through Staff/Lead.

Roadmap strategy, churn reduction, cross-functional delivery, vision — STAR examples from APM through Director.

Conversion lift, design-system contribution, accessibility wins — STAR examples from Junior through Design Lead.

Test coverage, automation speed, escape-rate reduction, shift-left strategy — STAR examples for QA and SDETs.

Experimentation, attribution, self-serve analytics, data governance — STAR examples for analysts and BI engineers.

Team velocity, retention, hiring, technical strategy — STAR examples for EMs and tech leads.

CI/CD, reliability SLOs, FinOps, observability — STAR examples for DevOps, SRE, and platform engineers.

CAC, SEO growth, programmatic campaigns, brand strategy — STAR examples from Coordinator through CMO.

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